01 / SCHEMEREddie
Fast-talking, scruffy, and sincerely in love with the worst possible version of every plan.
“Trust me” is not a promise. It is a warning.
EPISODE 001 · PILOT FILE
Eddie has a forty-dollar plan to steal a four-dollar coffee. Sal has the keys. Marlow has already found the flaw.
Episode 001 / Reel slot
The finished vertical cut will live here after approval. Until then, this production slate holds the exact home for the Reel—no pretend play button, no unfinished upload.
The scheme, allegedly
This pilot file previews the cuts before production: the Reel gives you the crime; the 360 episode lets you stand inside the cover-up. Then the file keeps going: inspect the headquarters, catch what the camera missed, and vote on whether they run the scheme.
* There was no crime. The coffee was decaf. — Marlow
The room after the episode
Drag the headquarters left and right. Find all three pieces of evidence to unlock the scheme vote.
Lookout protocol / scheme vote
Find the three evidence markers in the headquarters first. The crew only trusts people who look around.
The people making this worse
Their faces stay fixed; their jobs stay fixed. The room, the gravity, and the plan are allowed to change.
01 / SCHEMERFast-talking, scruffy, and sincerely in love with the worst possible version of every plan.
“Trust me” is not a promise. It is a warning.
02 / VETERANDeadpan, calm, and always three moves ahead. Lets Eddie think he is leading.
The quieter Sal gets, the worse the situation is.
03 / FIXERThe smartest person in the room. Her life is in ruins; the scheme will not be.
Fixes everything while acting deeply inconvenienced.
A TikTok AR concept that lets Eddie, Sal, and Marlow invade the fan's own video. They do not pose. They arrive mid-scheme, whisper “act natural,” and make the fan the fourth accomplice.
Filter file / not yet released
Eddie recruits you. Sal watches the door. Marlow notices you left your laundry in frame.
Marlow hosts a fashion story inside the same impossible worlds. Turn toward a garment to reveal its card; turn toward Eddie to watch him misunderstand layering.
Concept look 001
Soft, undone, and capable of hiding a freight-elevator key. Product destinations below are explicit stand-ins for the owner's future real affiliate links.
The story never repeats. Each surface hands the viewer one piece of the same scheme, and the next episode begins with whatever the audience did last.
The vote chooses what the crew attempts next week.
Look behind the joke to find codes and evidence.
Enter the clue here to reveal the next scheme.
The best lookouts become part of the headquarters.
Episode 001 demo lock
The answer is in the final beat of “The Refill.” This demo accepts the word shown in the pilot file above.
Enter the one-word clue to open Eddie's next plan.
Film yourself reacting as the lookout while Eddie's plan falls apart beside you. Stay in character. The funniest lookouts become canon — playing on the battered television inside the 360 headquarters.
Thirty-five seconds. The plan, the face, the line people repeat. Built for Instagram and TikTok.
The scheme happens around you. The joke can be behind your head. Built for headset viewing.
The world stays open: hidden evidence, viewer choices, cast lore, and the next scheme seeded in plain sight.
Open channel / authorized personnel
Eddie says every serious operation needs three burner accounts and a fax machine. We have two public channels and one email.
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